Archive for social media news

Some Facebook Fan Page Tips

There are a lot of businesses out there today that could use a boost from the Internet to help keep the lights on. One of the easiest ways is to use the Facebook platform to keep in touch with your current tribe by starting a Fan page . You will also be able to pick up new prospects.

One of the advantages here is that prospects will be able to locate you and your products. Facebook Fan pages will help your page rank and should help to point prospects to your page. Facebook has an internal search engine that will help prospects to find you also.

Being in touch with current clients as well as new prospects is more crucial to your social media campaigns that ever. That’s because this is the basis of social media. Staying in touch that is. Doing this well can mean lots of good things will be happening in your business.

Look at the Facebook page as an extension to your online and offline marketing efforts,. All of the things you currently do like email, coupon advertising etc. can be tied together for more efficiency in your social media campaigns .

You can promote your brand as well as build a brand here and right now , the Facebook platform is wide open for this. You will need to post relevant and useful information that will influence prospects to become fans and clients. Taking care of your brand includes registering pages for your brands and intellectual property. This will help to stop others from doing it and possibly stealing your business.

Following these social media strategies can increase your sales . And that really is the point , isn’t it? It’s all about connecting and communicating in order to drive some business your way. Use the Facebook places function and the new F-commerce function to drive sales also.

When you add all of this up, its really an offer you cant refuse. It’s a great bargain and set up is free if you do it yourself. The biggest investment is one of time to keep the page fresh and active and to learn how this whole thing works. More and more companies are hiring trained social media consultants to help and get the show on the road. Ask me about how to do this.

If you are in business you know that you simply have to keep up with the competition. That’s because the competition is already there and is taking your clients. Remember that Facebook has over 500 million users. A lot of them are interested in your product.

Getting feedback about your products and services is easy on Facebook. You can find out what your customers think about your customer service. The Insights tool will provide detailed information about who is visiting your page and what they are looking at when they get there.

This is a great way to promote your business inexpensively and to help with your social media campaigns. If you don’t have a page yet, its time to look into it.

If you have questions or comments , let me know.

Social Media News Releases

Your expert webman is pleased to announce that this article is going to be written like a standard press release about Social Media News to demonstrate the many ways that a press release could work for your organization.

Social Media Websites and Blogs have matured alongside improvements and refinements that the major search engines have incorporated into their formulas. What this means is that if your company wants to issue a press release, then you will need to have someone that understands the Search Engine Optimization rules. You will then be able to take full advantage of a press release.

You need to take into account what platforms you would like to share the information on and with what tribes , also. The circulation should contain the things that will be needed to share a story in a way that shows what your original intent was .

One thing you don’t want to do is talk about a lot of things in the message. Stick to the main message . Make sure your keywords are clear and targeted for the tribe you want to reach. This way it will have the ring of truth to your readers. This is usually a way to make the tribe grateful in addition. By using targeted keywords , your release should get a good ranking in the online world.

Make your release the right size so that you give the most information and not be too long. Remember , you only have ten seconds. The size of the article should be around 550 words or so, which translates to a page or so. Search engines like this also.

Links in your anchor text comes highly recommended. Usually about 2 links per 5 to 6 hundred words or so will be ideal. Using anchor text to phrases like,” for more information”, is sometimes frowned upon, according to my research. You should use your most important keyword in your headline and your lead sentence. It will focus the search engines on it.

When you are describing your product, use language that will help you connect with the tribe you want.
Don’t forget to use your targeted keywords here so that the search engines will be able to find it, too. Try to get your release on Social Media Websites and Social Media Blogs.

In your headline , it always helps to use the keyword phrase that is most important to your message. Also, you will be repeating it in the content . If you keep the headline to 75 characters or so, your readers wont lose interest. Try to keep subheads to less than two lines.

Make sure the news is of interest to the tribe and make sure they can share it through Social Media Websites, Social Media Blogs and other platforms. Social Media News platforms can help here too.

You know its true that a picture is worth a thousand words. So share your images with the tribe so they can share it with their tribes. While you are at it, upload videos, wave files,links to your relevant websites and more of your releases. This will help to pique the interest of the tribe and attract more attention for your product.

These few suggestions are what seems to me to be pretty basic means to getting the word out via press release. But as you know, there are plenty of other ways to do it. A press release is just another tool for you to use. Make sure you use it correctly.